About Caroline Fummeley
Caro, 35 years old and a passionate knitter, combines her expertise as a content creator with her love for wool and handicrafts. With an impressive reach of 140,000 followers on various social media platforms and up to over 100,000 monthly visitors on her website, Caro has built a remarkable community. On "Caros Fummeley," she presents over 300 free patterns and informative posts—her main concern: is to introduce people to a meaningful hobby and provide step-by-step instructions without distracting frills. She is deeply committed to establishing fair payment for the creative minds of the industry. Additionally, she sees a need for improvement in influencer marketing and digitalization, which is why collaborations between retailers, manufacturers, and creators are very close to her heart.